Do you know? Tourism has emerged as one of the largest, fastest-growing, and most competitive industries worldwide in the twentieth century. (source) Reflecting on this, a Google study revealed that 90% of travelers turn to the Internet before making their final booking decisions. (source) Since travelers have countless options at their fingertips, capturing and retaining…
Dear hoteliers! Are you working round the clock, but those empty hotel rooms are still looking like a ghost town? And your prospective guests? Are they enjoying your competitor’s tantalizing rates? Hold on, though. There is a secret remedy to your troubles – “The Best Available Rate Pricing Strategy.” Think of it as a VIP…
The travel market is continuously growing and it has become an industry with more than $854.80 billion market size. But with time many big players have jumped the ship to take their own piece of share. With this price war has become very natural. Multiple travel agencies started collecting a tremendous amount of data from…
Hoteliers! Buckle up, because today we’re going to crack the code of one of the most crucial aspects of running a successful hotel – setting the correct prices. If you’ve been wrestling with the challenge of setting competitive prices that attract guests while preserving optimum margins, you’ve landed in the right place! So, are you…
Hey there, fellow hotelier! Let’s face it, the off-season in the hotel industry can be a tough nut to crack. Seeing those empty rooms and a deserted lobby can be disheartening. But guess what? The low occupancy phase isn’t a never-ending tunnel. In fact, it’s a golden opportunity to innovate and implement new ideas and…
Have you ever found yourself during the off-season, surrounded by vacant hotel rooms and sleepless nights, questioning where you went wrong? Fret not, In this blog, we’re about to reveal the data-driven hotel marketing by top hotels to increase their occupancy rates, no matter the season. So, get down to business to unlock the winning…
Hedge funds are private investment funds that pool capital from accredited investors or institutional investors and use a variety of investment strategies to seek high returns. They are typically managed by professional fund managers and are known for their flexibility in investment strategies, risk management techniques, and often higher levels of risk compared to traditional…
In today’s highly competitive and fast-paced market, it has become increasingly essential for hoteliers to optimize their pricing strategies in order to stay ahead of the curve. That’s where dynamic pricing software comes into play! These innovative tools empower businesses with the ability to adjust their prices in real-time, based on market demand, competition, and…
The pandemic reshaped hospitality, forever changing guest expectations. This shift presents a massive opportunity for hoteliers and online travel agencies (OTAs). According to Statistica, over 50% of travelers now prioritize contactless check-ins and check-outs and demand contactless payments. These preferences are not just a trend but have become standards for guest satisfaction and loyalty. The…
BARC Research shows that businesses using data analytics experience an average of 8% profit growth and a 10% reduction in costs. Even more, 69% of these companies report making better strategic decisions, 54% have stronger control over their operations, and 52% have gained a deeper understanding of their customers. (Source) The data understates the necessity…