Have you ever found yourself during the off-season, surrounded by vacant hotel rooms and sleepless nights, questioning where you went wrong? Fret not, In this blog, we’re about to reveal the data-driven hotel marketing by top hotels to increase their occupancy rates, no matter the season. So, get down to business to unlock the winning…
Hedge funds are private investment funds that pool capital from accredited investors or institutional investors and use a variety of investment strategies to seek high returns. They are typically managed by professional fund managers and are known for their flexibility in investment strategies, risk management techniques, and often higher levels of risk compared to traditional…
In today’s highly competitive and fast-paced market, it has become increasingly essential for hoteliers to optimize their pricing strategies in order to stay ahead of the curve. That’s where dynamic pricing software comes into play! These innovative tools empower businesses with the ability to adjust their prices in real-time, based on market demand, competition, and…
The pandemic reshaped hospitality, forever changing guest expectations. This shift presents a massive opportunity for hoteliers and online travel agencies (OTAs). According to Statistica, over 50% of travelers now prioritize contactless check-ins and check-outs and demand contactless payments. These preferences are not just a trend but have become standards for guest satisfaction and loyalty. The…
BARC Research shows that businesses using data analytics experience an average of 8% profit growth and a 10% reduction in costs. Even more, 69% of these companies report making better strategic decisions, 54% have stronger control over their operations, and 52% have gained a deeper understanding of their customers. (Source: BARC Research) The data understates…
Running a hotel isn’t just about making beds and booking rooms anymore. Nowadays guests are choosier than ever and a market crowded with options, hotels need more than charm and good housekeeping to thrive. So, how can you keep up? Better yet, how can you grow your hotel business? The answer? Adapt, innovate, and focus…
Revenue management is often misunderstood as simply increasing hotel revenue. But as Rubinacci, a hospitality leader, points out, “Profitability and revenue are not the same thing.” True revenue management goes beyond filling rooms. It’s about making smart decisions on pricing, availability, and distribution to maximize long-term profitability. Apart from that, many hoteliers also confuse revenue…
Let me ask you this—how often do you second-guess your hotel prices? Are you charging too much and losing guests? Or too little and missing out on revenue? The truth is, pricing is everything in the hotel industry. It’s what drives bookings, fills rooms, and keeps your profits alive. But here’s the problem: without the…
Hotel price tracking has become quite important for the travel industry. There are so many competitors in the market due to keeping track of all the individual OTAs has become quite difficult. In this article, we are going to use python to create a simple hotel price-tracking script. We will track hotel prices for a…
Yield management has become the backbone of profitable hotel operations. Far beyond simple pricing, it’s the strategy that top-performing hotels use to adjust rates based on demand, timing, and guest behavior to ensure rooms are booked at the right price. By leveraging yield management, hotels can boost revenue by as much as 20% per booking….